Tuesday, January 13, 2009

50th Anniversary Hurst Viper revealed, to be auctioned for charity


Hurst is on a roll, first bringing out the Hurst Challenger and now a Hurst version of the Dodge Viper. The Hurst Viper has been built to celebrate the brand's 50th anniversary of building specialty performance vehicles under the brand of Hurst Performance.

Since adding more power to the already adequate 600hp 8.4L V-10 is a little silly (well to some anyway), most of the upgrades are purely aesthetics. The Hurst/Viper, of which only 50 will be made, comes only in two color combos that commemorate the official colors of the company: Black with Gold stripes or White with Gold Stripes.

Of course, it wouldn't be a Hurst car without a Hurst shifter, so these special Vipers will be fitted with the company's new HARD-DRIVE gold anodized pistol grip shifter. Also from the company catalogue are Hurst 19- and 20-inch polished aluminum wheels wearing Michelin Pilot Sport PS2 tires. The interior is shrink wrapped in Katzkin charcoal leather that's embroidered with the Hurst logo and touched off with gold stitching and perforated leather inserts.

A little has been done in the performance category, as Hurst added a Corsa exhaust and Moton Club Sport adjustable coil-over suspension. The first of 50 examples of the Hurst Viper will be auctioned off this week at the Barrett Jackson auction in Scottsdale, Arizona. Proceeds from the auction will be donated to Victory Junction, which runs a camping facility for chronically ill children.

PRESS RELEASE

HURST RELEASES FIRST PHOTOS OF THE HURST/VIPER

Irvine, Calif. (January 9th, 2008) - Hurst Performance Vehicles today releases photos of the 50th Anniversary Hurst/Viper. This very special Viper is SERIAL #01 of only 50 to be built by the legendary Hurst Performance Vehicle Group. It features unique flat gold paint with gloss black stripes and black chrome Hurst wheels and detailing. This vehicle will be auctioned at the Barrett-Jackson Scottsdale Auction on January 17th, 2009 with the proceeds donated to Victory Junction, a year-round camping facility for children for chronic medical conditions or serious illnesses.

The production Hurst/Viper vehicles will feature the new Hurst HARD-DRIVE® gold anodized pistol-grip shifter, Hurst 19" and 20" polished aluminum wheels, Michelin Pilot Sport PS2 tires, Corsa exhaust and Moton Club Sport adjustable coil-over suspension with Eibach springs. The interior features a special Katzkin charcoal leather with Hurst embroidered logos, gold thread detailing and perforated leather inserts. In honor of the Golden Anniversary the vehicle will be available exclusively in Hurst's legendary color combinations of Black with Gold stripes and White with Gold stripes. HURST/Vipers are available for individual order though Hurst Performance Vehicles and Woodhouse Dodge.

About Hurst Performance
Founded in 1958, Hurst Performance is one of the most recognized and revered names in the automotive performance arena. The Hurst brand has long been synonymous with speed, performance and quality, with an impressive track-record of pioneering high performance products and vehicles for all forms of motorsports and hot-rodding. Hurst was one of the first specialty companies to partner with the OEMs and bring enthusiasts limited edition performance vehicles like the legendary Hurst/Olds 442. For more information please visit www.Hurst-Performance.com.

About The Woodhouse Auto Family
Woodhouse Auto Family is a successful family-owned business which has sold vehicles in all 50 states. The Woodhouse Auto Family consists of 7 dealership franchises in the Omaha, Nebraska metro area. Woodhouse Chrysler, Dodge and Jeep have consistently been in the top 10 sales position for the Pentastar Corporation. In addition, Woodhouse has been a leader in new Dodge Viper sales for the past 8 years. With an extensive background in racing and performance Woodhouse also leads in performance modifications of the Dodge Viper SRT10.

About Victory Junction
Victory Junction is a year-round camping environment for children, ages 6 to 16, with chronic medical conditions or serious illnesses. Founded by Kyle and Pattie Petty in honor of their son Adam, the camp is located in Randleman, N.C. with a second location opening soon in Kansas City, Kan. Victory Junction offers programs for 24 disease groups and maintains strong relationships with 22 partner hospitals. Victory Junction's mission is to provide life-changing camping experiences that are exciting, fun and empowering, in a safe and medically-sound environment. As a not-for-profit organization, the camp operates solely through the support of generous donors to provide this experience at no charge to children and their families. For more information, visit www.victoryjunction.org.



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